The feeling of always having to fight against cash flow obstacles is not strange to most entrepreneurs. Constantly being confronted with the financial facts because there is not enough 'working capital'. One of the most crucial aspects of successful entrepreneurship is effective cash flow management. But sometimes it seems like there are forces that will...Continue Reading

When you ask sales and marketing managers about the R.O.I. of fairs and the marketing impact they have, you often hear arguments such as: too expensive, old-fashioned, overtaken by virtual events or inefficient: We are subject to change or development and that is no different for companies. Before the internet (for some of us hard...Continue Reading